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King Reigns at the Packaging Oscars

January 2015 – 2014 was a very good year for King Oscar packaging!

In November, King Oscar was awarded a Silver Prize at the Canmaker Summit in Hong Kong for its new mackerel can with easy-peel foil lid.

One month later in December, King Oscar was honored again at the Packaging Oscars, one of Europe’s most prestigious packaging awards. This time, the same mackerel can with easy-peel foil lid created with packaging partner Aardagh Group of France claimed the Oscar for Best Product in Metal.

The attractive can features a contemporary take on a traditional Norse design pattern of interlocking stylized fish. The judges were impressed with its safe, easy opening solution, its 50% weight reduction over standard cans of similar size, and its role in rejuvenating the mackerel club can category – the perfect blend of form and function.

King Oscar thanks the people of Aardagh for all the hard work in solving another challenge. Smarter packaging is part of better products. Bravo and encore!